The best digital menu boards for restaurants and cafes

What are the benefits of digital menu boards?

Digital menu boards can increase sales, profits, foot traffic, marketing effectiveness and customer satisfaction while saving time, money and the planet.

Digital menus are incredibly well-suited to the needs of restaurants. Thousands of restaurants install digital signs every week and reap the rewards. Here are the six top advantages of using restaurant digital menu boards:

1. Grow daily sales by 30%
With digital restaurant menu boards, you can increase your daily sales by promoting specials, new menu options, loyalty programs and discounts. It’s hard for customers to resist a mouth-watering chocolate cake when they see it in full color on tempting digital displays.

2. Boost profit margins
Increase your profit margins by encouraging people to buy higher-profit items. A staggering 70% of customers purchase products because a sign caught their eye. Restaurant signs are perfect for influencing purchasing choices and driving upsells and cross-sells.

3. Increase foot traffic by 17%
Digital signage menu boards capture people’s attention and invite them inside. Forget the laminated takeaway menu taped to the front window. Imagine eye-catching graphics, videos and animations showcasing your delicious menu options in high-definition glory on crystal-clear screens.

4. Improve marketing with insights
Test promotions and specials on your digital menu boards to see what works best. By matching it up with sales data, restaurants can see what’s working and what isn’t. You can update your screens remotely and run effective promotions that increase revenue and profit.

5. Improve customer experience
The stats are impressive. Studies show digital signs lead to a 33% increase in repeat buyers and a 21% increase in customer satisfaction. In part it’s because restaurant digital menu boards are easy to read and always up to date so customers aren’t disappointed when their choice is unavailable.

6. Save time, money and the planet
There’s no need to design, print, ship, and install new menus whenever a menu changes. You don’t have to erase sold-out items or scribble over price changes. You can easily create beautiful restaurant digital menu boards in minutes and display them on one screen or many in just a few clicks.

Mandoe digital display menu boards

Easily create beautiful, customized digital menu boards with Mandoe’s drag-and-drop menu board builder.

1. Start with one of our professionally designed templates
Mandoe comes pre-loaded with hundreds of beautiful digital menu templates for every hospitality venue imaginable.

2. Make it your own
Personalize your menu board by adding your text and images or choosing from our library of thousands of stock images, icons, graphics and more.

3. Easily deploy to one screen or many
Group screens together by location, store or state and deploy to one or many screens in just a few clicks.

4. Set display schedule
Get your message across at the right time by setting start and end dates and specific times for your signage to display. Perfect for limited-time promotions or lunch specials.

5. Know what content is working and what isn’t
See what content played at what times and match it up to your sales data to see what drives revenue.

Digital menu board ideas and inspiration

Here are six ideas on different ways you could use restaurant digital menu boards.

1. Day Parting : you can have a menu board that details your breakfast menu, automatically changing to the lunch or dinner menu when you choose. You can have specials that come and go, offer lunchtime drink and food combos and switch to the dessert menu late in the evening. It’s all pre-programmed so you and your staff can focus on serving your customers.

2. Education : you can use your screens for staff training outside of hours, or help customers know what to do. Explaining where to order and pay via your screens will free up staff time, speed up service and improve customer satisfaction. If your country has legal requirements to share nutritional information, digital signs are great for that too.

3. Entertainmentyou can reduce perceived wait times by showing sports, current affairs or jokes on your screens. Here’s a corny food gag to get your creative juices flowing: Did you hear about the new restaurant on the moon? Great food but no atmosphere.

4. Engagement : telling stories builds relationships and makes customers more likely to return. So, introduce the chef, have a live kitchen cam, share a favorite recipe or interview the farmer who supplies the produce. You can update content remotely and push it to one screen or many, so you can customize your content if you have several locations.

5. Getting Social : food selfies are a thing, and certain target markets will love seeing their posts on your social feed while they’re in the restaurant. This encourages them to share through their networks, and positive word of mouth can grow your business reputation.

6. Earning : you could set up a new revenue stream by selling advertising space to local businesses on your screens.